February 6, 2013, 5:00 am

Part4: Investment Strategies To Make Over $200 With Your Newsletter THIS Year

by: The Financial Blogger    Category: newsletter
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Invest $198 and Make Thousands of Dollars; A Case Study on How to Make Money With Aweber And Enjoy Your Subscription For Free

 

If you want to make money in 2013, you want to bookmark this series ;-)

Ill show you how to make more than $200 with your newsletter with your blog and then pay for your Aweber subscription

 

Part 1: Define Your Newsletter

Part 2: Create Killer Content That Makes Money

Part 3: 10 Ways to Grow Your Subscribers Base

Part4: Investment Strategies To Make Over $200 With Your Newsletter THIS Year

 

When I started this post, I thought I would describe my strategies for each source of affiliate marketing I currently roll all in the same article. But then I realized that you would need the whole week to read this article since it was incredibly long! This is why I’ve decided to break it into several pieces according to different topics. I find it easier this way for you to master the topic you want to write about. You will see that you can make money from about any type of personal finance topic!

 

Each program will be described and I will also explain my own strategies used to make money via Aweber.

 

We start today with investment affiliate programs.

 

Investment

 

Company: INO

Product: Trend Analysis (technical analysis data for investors)

Affiliate Program Available With: INO Company owned affiliate program

Conversion Difficulty: Easy

Commission Type:  Lead (customer must provide a valid email to get paid)

How Much You Make: $3 per lead

How Many Conversions You Need To Cover Your Aweber Charge: 66

Description: Trend Analysis offers a free technical analysis report on a selected stock. It provides the major trading “trend” of the stock and can help investors to trigger a buy or a sale action. Since the product is free, it’s easy to convince your readers to use it a least once. As an investor, you don’t get a ton of information by using the Trend Analysis report but it is free ;-). After registering with a valid email, INO sends your reader the report they asked for and will eventually contact them to offer more advanced investing products. You get paid once your reader provides a valid email address and receive the free technical analysis report.

Strategy: I do a lot of stocks analysis on some of my sites. I always include a technical analysis part with each article and offer my readers the ability to receive for free a more complete technical analysis report (Trend Analysis).

 

I also mention that I use this product before buying or selling a stock to see if the fundamentals that I’ve studied are in line with the technical analysis.

Click Here To Open an Affiliate Account with INO

 

Company: INO

Product: Top 50 Trending Stocks

Affiliate Program Available With: INO Company owned affiliate program

Conversion Difficulty: Easy

Commission Type: Lead (customer must provide a valid email to get paid)

How Much You Make: $3 per lead

How Many Conversions You Need To Cover Your Aweber Charge: 66

Description: This is another great free offer from INO: they provide a list of the top 50 trending stocks according to their “Trading Triangle” analysis. In exchange of a free registration, your reader will get access to a “hot stock list”. The metrics used to define the list are purely based on technical analysis. After registering with a valid email, INO sends your reader the report they asked for and will eventually contact them to offer more advanced investing product. You get paid once your reader provides a valid email address and receives the free technical analysis report.

Strategy: At the beginning of each year, investors are looking for stock market outlooks. Providing a free list of hot stocks is definitely good timing!

 

I also send an auto-responder where I mention various free stocks lists you can find on the web. One of them is the top 50 trading stocks from INO.

Click Here To Open an Affiliate Account with INO

 

Company: INO

Product: Free Trading Course

Affiliate Program Available With: INO Company owned affiliate program

Conversion Difficulty: Easy

Commission Type: Lead (customer must provide a valid email to get paid)

How Much You Make: $3 per lead

How Many Conversions You Need To Cover Your Aweber Charge: 66

Description: This is a free 10 email series on investing basics. The subscriber will receive a series of auto-responders made by INO discussing the very basics of the stock market.

Strategy: I used this free course offer with my first dividend investing eBook. It’s a free eBook offering basic information on dividend investing. Offering a free trading course through 10 emails is another great way for my readers to improve their stock market knowledge.

Click Here To Open an Affiliate Account with INO

 

As you can see, if you only setup 3 auto responders with INO, you will only need 22 conversions per email. Since the three offers are free for your readers, chances are that you will convert over 3% of your readership each time you send an email. With 440 subscribers at a 5% conversion rate, you will get your 22 conversions and your Aweber subscription will already be paid for.

 

To be honest, a 5% conversion rate is a little bit high even for a free offer. I would continue the math at 3%. With the same 440 subscribers, you will make $39 per offer (13 conversions at $3 each) for a total of $117 for the three offers. At this point, you will still be $81 shy to cover your Aweber email marketing services. The good news is that if every one of your subscribers registers with another product with INO (they have some expensive membership access with high commission!), they will track back the link to your affiliate ID and pay you additional commission. This is how, out of nowhere, I make roughly $1,000 in indirect affiliate marketing sales each year. With 440 subscribers, just expect one additional sale at $150 (yup, you can make that with ONE sale of INO products ;-) ).

 

But that’s just the beginning ;-). Let’s jump into other offers!

 

Company: Brokerage Firms

Product: Brokerage account

Affiliate Program Available With: Flex Offer and Commission Junction

Conversion Difficulty: Hard

Commission Type:  CPA (Cost per Action – paid at the account opening)

How Much You Make: $50 – $100 depending on the program

How Many Conversions You Need To Cover Your Aweber Charge: max 4

Description:  Convincing people to open a brokerage account online is not easy. Since this is the account where you will transfer your money and invest with it, most people prefer to open the account with a “real person”. However, the mentality is changing as several companies are moving toward a 100% online model.

 

Most brokers have their own affiliate program and they usually work with Flex Offers or Commission Junction to manage their program. It’s pretty rare that you will deal directly with the brokerage firm. When you apply to the affiliate program through Flex Offers or CJ, make sure to send an email to your account manager so he can help you get an approval. I suggest opening an account with both Flex Offers and Commission Junction if it’s not done already!

 

Strategy: The most common strategy used is the broker review. You can write an in-depth article about the brokerage platform and highlight pros and cons. You won’t generate much conversion this way but once the article is written, it’s easy to send it as an auto-responder through Aweber and generate passive income!

 

The second strategy used is to highlight promotions. Most brokers will offer a number of free trades or cash to pay for the transfer. By sending a quick email telling your readers that there is a promotion going on with a broker, you can trigger one or two sales. If you can link to a previous review you wrote, it’s even better as your subscriber will get more information on top of just receiving a promotional email.

 

The third strategy is something we should all do; tell your readers which broker you use and why. By being transparent, you create more credibility. Readers go to your blog and read your newsletter because you are bringing quality information to the table. They trust you because they have been following you for a while. So if they wonder which broker to use and you tell them which one you use personally, chances are that they will follow your advice. It’s exactly the same thing as going to a good restaurant that your friend recommended.

 

The fourth strategy to sell more brokerage accounts is to go with specific needs. You have brokers offering specific services such as option trading, forex, or US/Canadian accounts. These specific features will reach a very small audience and increase your chance of converting with those readers as they are specifically looking for these services.

 

Click Here To Open an Affiliate Account with Flex Offers or Commission Junction.

 

Company: Various

Product: Investing Newsletter

Affiliate Program Available With: Private / directly with companies

Conversion Difficulty: Medium

Commission Type:  CPA (cost per action – usually a registration)

How Much You Make: Variable (could be anywhere from $10 to $100 depending on the price of the newsletter).

How Many Conversions You Need To Cover Your Aweber Charge: Variable

Description:  Investors are usually looking for sound investment tips and stock picks. There are plenty of investment newsletters that exist on the market. Some of them are very good while others approach the scam definition! It’s important to register for the newsletter and determine if it’s a good fit or not for your readership before signing-up with an affiliate program.

 

These programs are usually private deals done directly with the company. I didn’t notice any such programs through Flex Offers and CJ but you might find some through Click Bank. Depending on your market (day trading, long term investment, dividend investing, options, forex, etc), you will find plenty of newsletters covering specific topics.

 

Strategy: I would suggest you promote only one type of newsletter and go all-in. Most investors have already had a good or bad experience with a paid newsletter and will be skeptical about your offer. If you can provide an example of the newsletter to your reader before they sign-up it will not only increase your chances of conversion but will also keep your buyers happy. You don’t want to sell crap to your readers as you will lose them forever. By offering a copy of the newsletter, they will know exactly what they are buying.

 

Another strategy is to go with a limited time contest. You can offer a free subscription or a significant rebate (to be negotiated with the company) for a limited time. It’s a win-win strategy as the company will gain new customers and a part of them will renew their offer at a higher rate the following year. It’s also a win for your readers as they benefit from a rebate because they follow your blog. Do I have to mention it’s a win for you? Hahahah!

 

With a Few Articles on Investing You Can Make over $1,000 per MONTH!

 

As you can see, the investing niche is full of products and techniques you can use to make well over $200 per year. In fact, I believe that if you run an investing blog, you should be able to make over $1,000 per month on average. It won’t happen overnight but you can easily do it within a year.

 

It took me about 18 months before I reached 5,000 subscribers to my main dividend investing mailing list. During that period, I was hit by Google twice on various sites that were directing to this newsletter. However, because I concentrated on gaining readers above anything else, I was able to gain over 10 subscribers per day… everyday!

 

I like the investing niche for 2 main reasons:

#1 people who read investing blogs have money (if not, they would not think about investing)

#2 people who read investing blogs see investing products like an investment and not an expense. This is why they are more likely to pay for what you offer  .

 

Stay tuned as I will continue this series and cover pretty much all the personal finance topics for affiliate programs ;-).

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