September 12, 2014, 8:19 am

Gone… Reading…

by: The Financial Blogger    Category: Miscellaneous
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It’s been quite a while since I wrote something on TFB. I was gone… reading the Why Café, a great book that I devoured in a single day. I won’t talk about the book, I’ll let you find it and read it. You will understand a little better after that.

When the business is down – motivation takes a hit

At one point, I just didn’t feel like writing anymore. I thought that instead of writing for writing I would just put the TFB project on a shelf and see how it goes.  I didn’t stop writing completely; I simply put this blog on the sidelines for a while.


As you probably already know, I’m a results-driven individual. Everything I do at work and with my online company is to obtain results. I’m highly motivated to work mainly because I get great results. I’m always looking for a reward, this is why I work. When results aren’t happening, I easily lose my motivation. This is probably what happened with TFB.


I used to make lots of money selling links; it was an awesome business model. There wasn’t much to do and plenty of money to be made. Then, Google started to hit the financial industry on both sides:


FIRST, Google severely punished those who used to buy links. This is why the business from advertisers dried up. I even started to receive emails asking to withdraw links from my sites. While the text link business is still alive and there is still money to be made, it requires more time and it pays less than it used to.


SECOND, Google started reducing their affinity for blogs. It’s only normal: why would you rank a blog on the first page of the biggest search engine when you can rank public companies that buy millions of $ in internet ads with you? This is why boring and not so educational articles outranked in-depth and educational articles I wrote about specific topics. Then again, who am I to Google when you compare my sites to Forbes or The Wall Street Journal?


Slowly but surely, I see TFB traffic diminishing. Since I never really took the time to build a real business around my blogs, I saw this coming but was paralyzed since I didn’t know what to do. We struggled to manage our way out through different avenues but the fun of blogging wasn’t there for me anymore. In fact, each time I think of TFB, I think of the failure of not building a stronger business model around my sites.


This is why I completely stopped most of my online activities over one day. I put everything aside and started to work on one project; my dividend investing platform. Now, I’m convinced this will be my way to get out of the rat race and that I will be able to live from these investment services. But in order to do so, in order to compare myself to the other big guys on the internet, I must do like them; focus on the most important project I have and give it my all.


I’m not coming back… yet


I thought it sucked that I left TFB without a word of notice. A post about a tax return is not really the best way to leave a blog like this one; especially after 8 years of writing! This is why I’m writing this quick post; to tell you that I’m happy, that I’m still working online and making money, and I have other goals at the moment. I’ll be back, for sure I’ll be back. I love TFB too much to let it go forever. And, for the first time since I started this adventure in 2006, I feel that I need to concentrate all my energy in one place… and this is what I do right now.


In the meantime, I strongly suggest you grab a copy of the Why Café. Note: I’m not linking to it, I’m not getting affiliate revenues, I genuinely think you should read this book. It has literally changed my life.





Aka The Financial Blogger

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Glad to hear you are refocusing your efforts Mike. I knew this was probably what happened with TFB because you definitely like to see results. Having seen some of your income reports, seeing all that income dry up must have been really disheartening.

It’s great that you are focusing on building a really valuable service for people and I agree that is the right thing for you to do at this time. The best of luck to you!

by: The Financial Blogger | September 12th, 2014 (4:38 pm)

Hey Stephen,

yeah… it was! going from 10k+/month to 3-4K wasn’t fun but that’s part of the game! Still, now things are getting better now and I see motivation rising again 🙂

That’s excellent news. I don’t think there’s anything that can keep you down for long!

Good to know you still have some drive and motivation Mike, but in the end, you need to be happy and do what’s best for you.

Google is getting rather harsh on small businesses and blogs.

I doubt there is anything that will keep you down!


Nice to know that you still have time to do this Mike. Just relax and enjoy what you are doing. Follow what your heart desires. Don’t let anything happen that will keep you down.

I wish you the best of luck and may you excel and succeed in everything that you are planning to do. Sometimes it’s good to leave some things off to do other things that will help you grow.

Follow what your heart desires. Be happy and contented. Good luck in everything you do.

Hey Mike,

Long time no talk!

One idea is to give away free stuff like books or reports. Most of the financial blogs are retreads of old ideas…like putting money in RRSPs ETF’s etc.





Welcome back! I missed you man! I selfishly hope you can wire about the online business during bad times and good times, b/c that’s life, and that’s business.

It’s worrying to see what happens to our sites when things are out of our control. I’m going to build at least one more product for 2015 to help buffer against an impending decline on FS.

I just don’t know what will happen.


The internet is filled with the bodies of websites that have been started and left for extinction… At some point, most websites will probably stop if the founder is no longer able to post or grows bored at it.

I would never want to rely my whole income on internet sites. Things change quickly, tastes change quickly, and it is truly a wild-west type capitalism. You want to create a platform like Seeking Alpha did, and get people to want to post their content there ( for free or for some pocket change). But to create a Seeking Alpha, you need a lot of money.

by: The Financial Blogger | January 19th, 2015 (8:32 pm)

Hey DGI,
I’m going to come back with more stuff, it’s just that I need lots of time to build my other website project and TFB wasn’t generating enough for me to keep it going at this time.



Gotta go where the money/passion is. Makes perfect sense! Cant wait to see the next project!!!


Hey Mike:

Have a quick question for you. I’ve followed your blog for years and was finally planning to start a finance/tax blog of my own. Given what happened with your drop in revenue, do you think it’s possible for a new site to succeed in this niche? Thanks for any insight.

by: The Financial Blogger | April 24th, 2015 (2:19 pm)

Hello Aimee,
Off course! I’m currently building another solid income from the web and it works well. It’s lots of work though.
you can send me an email if you have specific questions.

Come back already! 🙂


by: The Financial Blogger | November 29th, 2015 (12:15 pm)

Hey Sam,
I am back… I’m just not “here” 😉

Hi Mike,

Good to hear from you. Saw your guest post on DM. What’s the scoop there? It’s the most weirdest sale/partnership ever!


by: The Financial Blogger | December 4th, 2015 (10:50 am)

I wish I could buy DM! hahaha!
I don’t know what is going with them!

Wow Mike you’re still responding on this site!

I just send you an email to thefinancialblogger at gmail to ask for your advice about my career.

I’m looking forward to hear your advice!

Thank you!

by: The Financial Blogger | December 7th, 2015 (8:11 pm)

Thx for your email Michael, I’m glad I had helped 🙂